DENVER, Colo. — How many times should a backend Web site content administrator use keyword terms or phrases on a Web page?

There is not an exact number but for pages that consist of 350 to 500 words, we say 2-3X and for pages 500 and more 4-6X.

Identifying the proper keyword terms and phrases should be an administrator's first focus. Knowing your demographics should be list item no. 1.

More importantly, knowing the keyword terms and phrases your competitor's use is just as important.

DENVER, Colo. — Don't wait, invest now. Drink the Drupal koolaide, it is worth all the hype.

Web professionals from coast-to-coast agree. Joomla and WordPress have gone mainstream and are not as user friendly. Drupal allows a Web developer to customize a Web site down to the very basics and that is the key.

If you have a small business or a corporate business now is time to jump on the bandwagon. It is cost effective to purchase a customized Web site for $15,000 than it is to keep an in-house Webmaster for $50-60,000 per year.

DENVER, Colo. — What is an h1 tag?

An h1 tag is a snippet of code [HTML] that properly identifies information in a paragraph on a Web site.

Search engine optimization (SEO) analyzes many of these HTML attributes and placing them strategically through your Web site will help to optimize your Web site.

An example of the h1 tag is the heading of any paragraph using text [/h1] in the Web site's code.

Every written blog, article or story content type should have a proper heading.

DENVER, Colo. — Drupal Web sites are catching a wave.

Nevermind WordPress or Joomla, Drupal is loaded with a cult following that has caught the attention of today's Web developers.

Drupal, an open source Content Management System (CMS), is cutting market share of two other CMS and blogging based Web sites.

Why? Drupal allows Web developers to create, update and modify Web site's daily.